Thatchers Zero Cider Review. Big brand, big flavour?

Thatchers is one of the UK cider superpowers. They have multiple lines and ranges of ciders but have now moved into the alcohol free market. Why would they not with the sector growing so rapidly.

Is their new Thatchers Zero a hit or a miss, let’s find out in my Thatchers Zero review…

What type of cider is Thatchers Zero?

This might seem like a simple question but not all ciders are the same.

Thatchers Zero is a proper apple based cider, made from fermented apples. However you will get ciders on a base of pear (a perry) or apple based but with multiple extra fruit flavours and sugar added.

Is Thatchers Zero really alcohol free?

If you have read some of my posts about the alcohol free labelling laws (such as my cider article here), you will know that not all EU alcohol free drinks are strictly alcohol free. 

Thatchers confirm that their alcohol free ciders have less than 0.05% ABV, meaning they are what the rest of the world think of as alcohol free.

A typical orange juice will have x10 the amount of alcohol that an alcohol free cider will have.

Thatchers Zero Ingredients

Usually i have a list of things to talk and complain about here but Thatchers have made the decision not to share with us the ingredients.

I will take a stab at the top 3 at least…

  • Carbonated water
  • Fermented apples
  • Sugar

The carbonate water will be a feature of how they remove the alcohol via vacuum distillation. They need to add the water they boil off.

Thatchers Zero Nutrition

Compared to say the non alcoholic and alcohol free beer market, it is hard to make the really big calorie and carb savings in the alcohol free cider world as they contain quite a bit of sugar.

I have included the Thatchers Gold alcoholic cider as a comparison to the Zero in the table below.

Zero per 100ml Gold per 100ml
Calories 26kcal47kcal
Thatchers Zero and Gold Nutritional data

So you do get a large percentage reduction in the total calories but an increase in the carbs and sugars. The calorie saving all comes from the lack of alcohol.

Some alcohol free ciders with a little more sugar than this can taste far too sweet and i struggle to drink a full one. Hopefully at this relative modest sugar level (for a cider), Thatchers Zero is in the right sweetness range.

The Look

Thatchers has a number of distinctive bottle and labelling quirks that make it recognisable. These carry on in their zero cider.

The bottle and label shape are identical, as is the bold “Thatchers” across the top of the label, the rest is new.

The cider itself is an inviting if a shade paler than amber but it looks like a proper apple cider with decent fizz

The Aroma

I am quite pleased that the first sniff isn’t sickly sweet as some alcohol free ciders can be (im looking at you Kopparberg Pear and Mixed Fruits).

There is a nice, if a bit muted apply aroma which is in the ball park I would expect from an alcoholic cider.

The Taste

The first sip is all apple, that is a great start. If you buy an apple cider, the least you can expect is apples on the tongue isn’t it?

After the apples comes some sweetness but it never feels too much. Some very sweet drinks coat your mouth but this doesn’t, aided by the tight bubbles cleaning everything away.

The apple flavour is a bit more fleeting than I would like which has a due effect. The first is you are a bit disappointed as the taste was good whilst it lasted. The second is to make you take another drink quickly to get it back.

I don’t think I would have a big issue polishing a bottle or two of this off in the summer. The big apply taste and length isn’t the same as their alcoholic version but zero beers and ciders rarely are, they are a different drink completely.

It certainly isn’t thin or watery, it has more than enough carbs and flavour to tick that box.

The Verdict

A pretty decent and medium sugar alcohol free cider. I would be able to drink a few in a row without feeling sugar overload. 

I would have liked them to get a bit more flavour in and for the flavour to last even a few more seconds but I like it.

The Score


I think this will go into the summer rotation for a hot day in the garden, I might mix in something with a bit stronger flavour or lower sugar tho. The best bet for that would be a zero beer. 

Where to buy Thatchers Zero?

These are on sale in the big supermarkets so i would image you will just be buying them there and not my affiliate links.

You can try these at Wise Bartender as well, a brilliant non alcoholic retailer

For UK readers, Light Drinks has this and others, if you use code OPENINGTHEBOTTLE you get an additional 5% off

*Affiliate Disclosure – if you click on the links and buy from these providers, i might receive a small commission*

Is Thatchers Zero gluten free? 

Yes and it is confirmed by the company.

I have an entire article on non alcoholic ciders and gluten if you want more information.

Is Thatchers Zero vegan?

Yes all Thatchers are vegan and confirmed by the company.

For more on vegan beers see my article on the matter. Why beers or ciders may or may not be and how to check.

Review Overview

I think this will go into the summer rotation for a hot day in the garden, I might mix in something with a bit stronger flavour or lower sugar tho. The best bet for that would be a zero beer. 


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Hi im Phil. Im the sole writer on this site. For more info look at my about page

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