Clean Co Clean G Non Alcoholic Gin Review. All hype and no substance?

Clean co Clean G gin i bought and drank for this review
Clean Co Clean G

There are not many hotter drink sectors than the non alcoholic and alcohol free gin or spirit sector. The “NOLO”, no and low alcohol market is set to grow by 34% globally. The non alcoholic gins are at the vanguard of this. 

You will no doubt have noticed at your local supermarket or off sales, there is growing variety of the big brands and new craft 0.0% and 0.5% gins on the market.

Some are by the big alcohol brands like Gordon’s and Tanqueray but there are new specialist non alcoholic producers.

One of the biggest and making most the most noise is Clean Co. They have a non alcoholic version of gin, rum, vodka and tequila. Im only interested in their Clean G (gin) offering.

I have written 11 reasons you should try non alcoholic gin, an overview of why the market is so popular now.

Non alcoholic gin also has a number of surprising health benefits if you needed any more reasons to get trying today.

To check out the latest price for this on Amazon click through on this link

About Clean Co

Clean Co was founded by Spencer Matthews. If you haven’t heard of Spencer he comes from a wealthy family and shot to fame on the reality TV show, “Made in Chelsea

I don’t begrudge Spencer setting up Clean Co to get in on the non alcoholic spirit market, quite the opposite. Well done him on spotting the opportunity and capitalising on it.

Spencer tells us…

“The development of CleanCo has been a long and personal journey. Clean G – our first product, represents everything we stand for, a complex and beautifully produced liquid in a stunning bottle that will stand the test of time as a classic drink.” from Clean Co website

Their marketing approach is that they feel “Clean” has more of a positive connotation than “no or low” and it is easier to order without shame at a bar. Indeed they have done a fair amount of PR and have got themselves onto all the supermarket shelves.

Does the flavour live up to the hype? Let’s find out.

The Nutrition

Clean G is very low calorie compared to stand gin measure but it does have 140% more calories than the big name 0.0% gins. In relative terms that only equates to 7kcal but it’s still a jump.

GinKcal count per 1.5 fl oz% of calories % of calories saved
Standard USDA measure gin97100%0%
Gordon’s 0.0%55%95%
Tanqueray 0.0%55%95%
Clean Co Clean G 0.5%1212%88%
Non alcoholic gin comparison – “full”

I would always point out that your choice of tonic matters in terms of calories and sugar. I’ve included 2 FeverTree tonics for comparison. One is their light option, the other is one of the highest in sugar.

Gin (standard measure)Tonic (150ml)CaloriesSugar
Clean GFeverTree Aromatic Tonic68kcal11.7g
Clean GFeverTree Light Indian Tonic35kcal4.4g
Clean G and Tonic Calories

All in all Clean G stacks up as a low calorie drink option even if it is a touch higher than its peers.

The Look

Slightly cloudy which is a bit off putting in a gin. Clean Co say it’s all ok and its natural. Apparently their very high levels of botanicals makes it cloudy.

I had thought that the distillation process is magnificent at clarifying the drink.

The Aroma

Not great i’m afraid. It smells of very weak gin but you can pick up juniper with a bit of citrus scent from the bottle.

Although it is one of the weakest in all the no alcoholic gins i’ve smelled. Does that translate into a lacklustre taste?

The Taste

Lacklustre is the word here. It’s just under par. You don’t taste a lot for a few seconds before any flavour kicks in, then then you get some of the mouth drying juniper gin hit.

The initial wave goes very quickly and you are left with a hint of juniper which lingers a medium length. 

It tastes very one dimensional. There doesn’t seem to any complexity of flavour, it goes again as quickly as it arrived without really making its mark.

That said, it’s not a terrible drink. The flavour is ok whilst its there, its just there isn’t enough of it. The overall impression for me is pleasant but forgettable.

If you compare this to a Tanqueray or Gordon’s, you would swear it has been watered down. It just tastes diluted is the best i can describe it.

If you are given this at a party it nice enough, unless you’ve just had a proper 0.0 to compare it to.

The Verdict

All hype and no backbone i’m afraid of my taste buds. Now as always i understand there will be load of people who think the exact opposite of me but i can only advise on my tastebuds, not yours!

Compare it to my Tanqueray 0.0 review here.

The Score

6/10 –  Ok flavour, just a bit weak vs the others. 

Where to buy

To check out the latest price for this on Amazon click through on this link

For UK readers, Light Drinks has this and others, if you use code OPENINGTHEBOTTLE you get an additional 5% off

You can try these at Wise Bartender as well, a brilliant non alcoholic retailer

*Affiliate Disclosure – if you click on the links and buy from these providers, i might receive a small commission*

Clean Co Clean G notes

Clean G is our take on London Dry Gin. Crisp juniper, balanced with botanicals – delicious.

Aromatic botanical ingredients, including real juniper are carefully sourced, blended to our secret recipe and distilled. The resulting distillate is mixed with other ingredients to create the finished non-alcoholic spirit.

As high levels of botanicals are used, Clean G has a naturally cloudy appearance.

Perfect pour: 50ml over ice, 150ml of a light tonic, lemon, fresh mint leaves to garnish

Review Overview

Compared to Gordons and Tanqueray, this lacks a punch


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Hi im Phil. Im the sole writer on this site. For more info look at my about page

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